Threedom was founded by brothers Brian, Carl, and Sean Douglass, who are Jeep lovers and product development engineers. It started in 2020 when Carl, frustrated by the bulky design of the Jeep Gladiator key fob, crafted a sleeker, more streamlined version. After sharing his design online, interest quickly grew, fueling our next 5 years of growth, product launches, Jeep shows and community building. This video shares the journey of our first five years.

At the end of 2025, we decided to push pause, reevaluate, take a breath and ask: What have we learned? What do our customers truly value? Where should we go from here?

In the meantime, you became restless. You kept emailing, messaging and reaching out. You kept checking in and reminding us why we started this business in the first place. Your enthusiasm was infectious.

So we listened, rebuilt, and are back! To everyone who stuck it out with us, and everyone just finding us now: thank you.